Strategic Planning

Organizations all share the need to understand the environment in which they operate and to proactively analyze their operations and plan future directions. Successful organizations have three pillars that support their success-processes, people, and planning-and must pay continual attention to all three. Even with excellent processes and highly skilled and dedicated employees, an organization without a sense of its market potential cannot plan for its success or achieve its purpose: a great ship and crew, but no direction.

The planning pillar focuses on research and other initiatives that provide insight into areas related to the organization's purpose and future direction.

Based on the present status of the organization, CESD will provide assistance in any of the following areas:

• Strategic Planning
  
  
• Business Development
  
  
• Feasibility Studies
  
  
• Targeted Issue Research
  
  
• Market Research
  
  
• Competitive Analysis
  
  
• Customer Requirements Analysis

CESD not only provides direct technical assistance in these areas, but also instills processes and skills to build the organization's internal capacity for planning. CESD has developed a number of tools and techniques for strategic planning and works with the organization to determine the planning it desires.